Murals featured in Aerie flagship stores

To be honest, I am not a mural artist, but I’ve had the amazing opportunity to paint 2 different murals for Aerie with one of my coworkers. Both murals were inspired by the seasonal concept at that ime. The first mural was created in 2017 during the launch of our “Real Me” campaign, which is when Aerie launched bras and underwear in a wide range of skintones. The photoshoot was shot in Antelope Canyon and this mural is inspired by the location. That mural was located at our Spring Street flagship store in NYC. The second was created in 2019 and there was an event surrounding it at our Lincoln Road flagship store in Miami during Art Basel. We created a “paint-by-number” that customers who attended the event could help us paint. Our seasonal concept was focused on the night skies and outer space and we took inspiration from that and featured one of Aerie’s brand mantras, “Let the real you shine”. Both murals were created digitally beforehand. The first mural was created projecting the art onto the wall and the second was created by have the canvas printed with our paint by number artwork, since it would be impossible to project the art while several people worked on it.